Event studio named literally & figuratively after Brittany's surname, Swedish for “freedom”.
1. Frid from the black hole of Pinterest.
2. Frid from trends like burlap & mason jars.
3. Frid from traditions like garter tosses.
4. Frid from overwhelming urges to elope.
I was on track to becoming a lawyer: I liked the idea of climbing that corporate ladder and working for a law firm in a big city. I moved out when I was 18 years old and money was tight though, so I hustled hard at coffee shops and catering gigs while I was in college until I could get my foot into the door of a law firm. After I graduated, I worked as a Law Clerk for years, saving up to go to law school. I was proud to be working in my dream field... but I was craving a sense of creative fulfillment and more freedom. Something needed to change.
I helped a friend with her wedding in 2011 and I was hooked on wedding design after that. I ended up starting a blog that featured weddings and vendors in my city, and within two years it became a top Canadian wedding blog.
Little did I know that just a few years later, I'd be running a huge team, travelling the world, see my name on a beautiful boutique, and have the most incredible clients and creative projects I could ever ask for. Not to mention I live and work with the love of my life, Lee Large <3
These days, we spend the summer season at home with our team, and the off-season working remotely from Bali.
watching:
Drinking:
playing:
Craving:
Queer Eye
loving:
whatever Lee is pouring
lots of funk and soul
travel, always
working abroad
travel:
Focus:
work:
play:
Bali, Vietnam, Italy
learn:
balance and wellness
creating digital guides
salsa dancing together
to speak Italian
Trend we love:
Trend we hate:
Best dance music:
Best Late Night Snack:
colour is back, baby!
Team Frid Voted:
Best beauty tip:
burlap + mason jars
funk, disco, 2000's pop
greasy grilled cheese
confidence
Tradition to ditch:
Best advice:
garter toss - so weird
hire us!!
top tip:
always avoid basic white linens