Want to learn how to professionally plan a wedding?

Planning a wedding is often overwhelming, time-consuming and complicated, but it doesn't have to be. Frid Academy's "How to Plan" course breaks it down for you, giving you all the tools you need to become a confident, successful and thriving planner.

Frid Academy | Course One

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Ready to start planning?

Welcome to Course One of my intensive online training program for wedding planners.

I'm Brittany Frid, award-winning wedding planner and designer. I've created a 6-course intensive training program specifically designed to give wedding planners the training they need to professionally plan, design and coordinate weddings.

I'm doing a deep-dive into the wedding industry to provide more practical training than any program currently available through colleges and certification programs in North America. 

It was stressful starting to plan weddings professionally. I couldn't find templates, didn't know the cost of weddings and couldn't find a course to help me understand what really goes into the planning process. I had learn about pricing, budgets, timelines, pre-wedding events, and so much more. It was hard. Really, really hard...

I've been there. I had the exact same issues.

I don't want you to struggle the way I did, so I've created a course that will guide you through the entire process.

guess what...

An online training course designed to give you an in-depth education on all of the steps a wedding planner goes through during the planning process. We start by defining the role and specific responsibilities of a wedding planner, then I'll coach you on how to actually prep and plan a wedding.

You'll learn the differences between planners, coordinators, stylists, venue coordinators and designers. Then you'll learn the actual skills, such as how to customize checklists, create budgets, build timelines, manage guest lists and develop seating plans. I also get into client and vendor relationships and boundaries, emergency management, permits, bad weather planing and so much more.


How To Plan


Check out the curriculum



Venue Coordinators
Associate Planners
How I Broke Into the Profession
How to Choose Your Focus
How to Start Your Career


Why We Need Checklists
Tasks by Date
Tasks by Category
How My Team Uses Checklists
How Couples Use Checklists
Checklist Templates


Establishing the Overall Budget
Common Budget Categories
Uncommon Budget Categories
My Magic Formula
Category Percentages
Budget Breakdown
Cost Calculator
Comparing Budgets ($29k, $65k and $125k)
Family Contributions
Average Pricing Guide
Making Vendor Recommendations
Estimated vs. Actual Costs
Payment Tracking


Engagement Parties
Bridal Showers
Bachelor and Bachelorette Parties
Stag and Doe Parties
Welcome Dinners
Rehearsal Dinners


First Looks
Room Flips
Traditional Timelines
Questions for the Couple
Wedding Week Outline
Vendor Timing
Compiling the Timeline
Sending the Timeline
Alternative Timelines


Who Gets a Say
The Percentage Method
My Three-List Method
Who Gets Invited
Building the Dream List
Budget vs. Guest List
Cutting the List
Maximum Capacities
Guest Management
Information to Collect


The History of Wedding Invitations
Engagement Announcements
Save the Dates
Digital Invitations
Additional Event Invitations
Wedding Websites
Wedding Announcements


The Purpose of Formal Seating Plans
Table Size Considerations
Who Sits Where
Creating the Seating Plan
Getting Guests Seated


Event Insurance
Confirming The Existing Plan
Vendor Weather Policies
Creating a Backup Layout
Backup Plan Options
Sharing the Backup Plan with Vendors and Guests


History of bridal fashion
Etiquette - by formality
Frequently Asked Questions
Dress shopping tips
Dress silhouettes
Men's fashion - by season
What not to wear

Brittany and her team were true pleasures to work with from the beginning of the planning process to the end of our wedding day. I'm happy to be married, but will honestly miss being in contact with her on a regular basis for the past 1+ year. I had thought planning would be a huge chore, but I always looked forward to our meetings and calls.

- Danica & Mike

5 stars aren't enough to describe how much of a pleasure it was to work with Brittany and her team to plan and execute our wedding. Brittany was flexible, open, and guided us through the daunting process of planning a wedding. She handled decor and florals for us (and coordination), and she KNOCKED IT OUT OF THE PARK!!!! I would not have been as calm and in the moment, if it wasn't for her. I am so thankful to her and her team for making our dream wedding come true.

- Camille & Nick

Working with Frid Events was a dream and the best decision we made during the entire wedding process. Frid Events did our partial planning, stationary, flowers and day of coordination and our wedding was seamless because of it. The flowers were insane and the beautiful ceremony arch was our dream come to real life. Do your future self a favour and book Frid Events now and your wedding will be beautiful, coordinated, stress free and be everything you could ever want. 

- Rachelle & Scott

We actually got married on the day of the tornado and experienced flooding and a total power loss at our venue, but Brittany helped keep everything moving along seamlessly. She managed to get us a back-up generator so we were able to power the DJ for the rest of the night and keep the party going! We are very grateful to her and would recommend her to anyone!

- Madeline & Alexander

BOOK THEM!! I got married this past July and booking my florals with Brittany was one of the best decisions we made throughout our entire wedding process. I would give Brittany and her team 10 stars if I could!! From day one, Brittany made this entire process so easy and stress free. If you need any more proof as to how talented this lady is, our wedding was published on Junebug Weddings this month. She is a great florist and an overall amazing person!! I will be recommending Brittany and her team to everyone I know!

- Bryanne & Andrew

I can't tell you how happy I am that Brittany was suggested to me by a colleague. We used Frid Events for the florals and the set-up of our tables and Brittany truly made my vision become a reality. It was PERFECT! They were stunning! Brittany has a laid back-get it done approach that puts her clientele at ease, which is what every bride needs! She has impeccable style and knowledge and was a pleasure to work with!

- Tanya & Tom

My husband and I decided to hire a coordinator for our wedding last year so that we could relax and enjoy our big day. We are SO grateful we chose to do this and we were extremely impressed by the Frid Events team right from the start. They was professional, thorough, and just a pleasure to work with. We couldn’t have asked for a better team.

-Devon & Tom

The moment I met Brittany I knew I wanted her and her team running the show. I had a feeling she would transform my ideas and add her unique touches to them. That's exactly what she did. Along with her creativity, the planning process was simple and smooth. We were completely stress free the entire process. It rained  our entire wedding day and Brittany made us feel like it was a bright and sunny day at the beach. Priceless.

-Stephanie & Kurt

Brittany is the best. She is the most friendly and organized person out there - she makes planning a wedding fun and takes the stress right out of it. She is hilarious and basically is a mind reader. I would 100% recommend hiring her!

- Tara & Julian

Made planning from across the country easy as possible... meaning her team took care of everything. Our day was perfect. Her team was restless. The flexibility in her services is amazing. If you need coordination, your day will go smoothly. If you need florals, you will have the best florals. If you need help with design, she will envision and realize your perfect day even if you are clueless like me. Could not praise her and her team enough.

-Jessica & Mylan

My husband and I would like to say a heart felt thank you to Brittany and her team for the breathtaking floral arrangements. She felt like a friend right away, and it was easy to trust that she was going to do an amazing job. They understood completely the wedding style and the current trends - and made bouquets and arrangements that were more amazing than I could have imagined.

-Brittani & Scott

I HIGHLY recommend Frid Events for any brides with a busy schedule, or if you are just not really sure how to plan a big wedding and need a hand. She is incredible - extremely kind and has your best interest in mind and will make sure your special day runs smoothly. Brittany and her team did planning, design and florals for the entire wedding and SERIOUSLY knocked it out of the park.

-Lex & Ahmed

Brittany is your girl! She definitely went the extra mile for us! She made sure that both my venues were ready and made sure that everything went without a hitch. It really shows that Brittany loves her clients because she took the time to get to know myself and my husband and paid attention to the type of day we wanted to have. 
Family and friends still tell me, months later, how well it all went.

- Dominique & Malek

With only a month to go before our big day and trying to make arrangements from Sweden, a one-stop-shop for venue, decor and food seemed more feasible for us, but I really wanted the dream, Pinterest-worthy wedding that I saw reflected in Frid's portfolio and Brittany made it happen, all the while being flexible, personable, and professional. I cannot recommend her services enough!

- Charisse & Anil,

Brittany from Frid Events was the most amazing florist we could have wanted for our wedding! I was so impressed with the bouquets, boutonnieres & altar arrangements that she made. Everyone tells me how beautiful our flowers were at our wedding and it is all thanks to Frid Events. Brittany was awesome to work with and really understood what I was envisioning. 

- Julie & Chris

Not only did Brittany help us stay on track during the planning process with regular check ins, she was always available and responsive whenever we had questions. With very little direction, she took our flowers and decor and styled the room more beautifully than we could have imagined. They went above and beyond to make sure that we had absolutely nothing to worry about on the day of our wedding and I cannot recommend them enough.

- Laura & Han

Brittany and her team are amazing! If you have a dream for your wedding they can make it happen. They make the planning process seamless and so stress free, our wedding would not have turned out as amazing as it did if it was not for Frid Events. Thank you again for all your help and your amazing floral designs, everything turned out more beautiful then I could have ever imagined!

- Carly & Shane, Australia

I’ve worked with Brittany at two weddings now and she truly makes the day run smoothly for everyone involved. As a videographer, we can find ourselves running around a lot at weddings but with Brittany’s coordination we find ourselves more calm and relaxed during the day. I can testify that she is selfless, kind and a lot of fun! For future brides, Brittany will not only take all your stress away, but she will make your wedding look like it came right off of Pinterest.

-Cassidy Howard, Peaking Zebra

I've had the amazing pleasure of photographing a wedding that was beautiful designed by the one and only Brittany Frid. Probably one of my most favourite wedding designs ever. Everything felt fresh and beautiful and there was immense attention to detail, which made everything flow and visually make sense. From the floral arrangements, to the menus, place cards and linens, everything was well planned out and visually soooo beautiful. Highly recommend Brittany Frid and her team of awesome people!

- Laura Doane,
Laura Lee Photography

Master how to create and manage a wedding budget.

How does this sound?

Build professional checklists for couples and your team.



the results you're going to get:

Create complex wedding day timelines with ease.


Know the difference between all the wedding roles and responsibilities.


Create killer backup plans and be prepared for every possibly emergency.



Becoming a wedding planner changed my life. I have the freedom, financial stability, supportive community, dream clients, and creative outlet that I've always longed for. I travel all winter and work on beautiful events all summer. It's the dream life!

I'm Brittany Frid, your new cheerleader and teacher, and I've got quite a story...

I was a 9-5 girl with a very respectable career in law. I helped a co-worker design her wedding back in 2010, but I had trouble finding the right vendors in our city for the look. I ended up creating a website that featured modern weddings and a vendor guide. It blew up and was a top Canadian wedding blog by 2012. I took it further and launched a planning and design company at the end of 2013 while I was still working at the firm. By 2015, I was making substantially more than my salary there, so I left the law firm, became self-employed, and have never looked back.

I've booked more than 500 events since then. My team has  managed around $25 million in budgets. I consistently make 6 figures year after year. I have a huge team and we're all best friends. I've got a gorgeous office/studio, and I work with dream clients who give me total freedom. I run training bootcamps, mentor students, write for magazines, style tv sets, consult as a designer, and get to work on crazy projects at my leisure. I also spend my off-seasons travelling the world for months on end: last year I spent 6 months living in Bali, Indonesia. I'm living the dream, all because I'm a wedding planner.

IT's NOT ABOUT BEING "SPECIAL", it's about doing the work. You can do it too, I'll show you how.
more about me

You've been dreaming about doing this for a long time. That Type-A personality of yours is a HUGE asset as a wedding planner, but perfectionism also makes it hard to get started.

Most of us are just looking for a little guidance, insight, tools and experience to get over the hurdles you'll face along the way. I'm here, along with the industry's finest, to hold your hand and walk with you every step of the way.

You're sharp, stylish, organized, and you're ready to start. You just need the right plan to be a mega-success.

You're in the right place.

A year from now you'll wish you started today...

How it works

Take a deep breath, sign up for the course, and give yourself a high five for taking the first step to success.

Take the Leap

Watch my 9+ hours of lessons, tricks and advice and download all the templates too.

Watch the Lessons

Take your new skills and knowledge, get out into the world with confidence and thrive as a planner!

Go Kick Butt

Master the Wedding Budget, break down the categories, manage estimates, track payments and understand standard costs for services.

Understand the different roles and responsibilities of professional wedding planners and have healthy boundaries with clients.

Organize a Planning Checklist that covers all the tasks that both you and the couple have to work on throughout the planning process.

Know about the etiquette, history and insider tips for creating guest lists and seating plans for weddings.

Create killer backup plans for complicated weddings on private properties or under tents, and be fully prepared for emergencies.

Build professional Wedding Day Timelines that will impress vendors, sooth the wedding party, and keep your team on track.

By the end of the program, you will...

This course is the only one of its kind because...

Frid Academy will teach you more about how to plan a wedding than any other wedding planning program in North America.

You get all my professional templates and precedents, which will save you COUNTLESS hours of research and headaches.

I'm not just teaching you the fundamentals, I'm giving you everything I've ever learned. All the mistakes, all the victories.

Each lesson has an accompanying download of my training book so you can keep it well after you've finished watching the videos.

Study at your own pace

Plan based on your learning style


Follow a proven roadmap

This program includes everything you professionally plan a wedding.

How to Plan
Course Enrollment

Full Intensive Training Program Bundle

7 payments of $333.73

5 payments of $431.28

3 payments of $658.90

Enrollment in all 6 courses

Best Value!

select the plan that works for you:

3 payments of $198.80

2 payments of $273.35

1 payment of $497

1 payment of $1,797

individual course enrollment

Let's start right now!

How to Plan is course one of a six-course intensive training program. You can buy the individual course, or take advantage of the full program bundle for the best value. Take advantage of our payment plans and start today!

Start now for $333.73

Learn more about Full Training Program here

Start now for $198.90